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Simple Analytics

AI-Powered

Analytics

4.4(47 ratings)

88% recommend

Privacy-first web analytics without cookies, trackers, or personal data collection.

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About Simple Analytics

Best for privacy-focused website owners wanting simple, cookieless analytics.

Simple Analytics is a privacy-first website analytics tool that provides essential traffic insights without using cookies, tracking scripts, or collecting personal data. It's designed for website owners, bloggers, and businesses who want to understand their audience while fully complying with GDPR, CCPA, and other privacy regulations. The platform offers a clean, minimal dashboard that focuses on the metrics that matter most — page views, referrers, top pages, and device breakdowns — without the complexity and data overload of tools like Google Analytics. Built by an independent team in the Netherlands, it appeals to privacy-conscious developers and organizations who believe analytics doesn't require surveillance.

Pros

Fully GDPR-compliant without needing cookie banners
Lightweight script that won't slow your site
Clean, intuitive dashboard with no clutter
No personal data or IP addresses collected
Open-source and transparent about data practices

Cons

Limited advanced analytics and segmentation features
No free tier, only a paid trial
Smaller ecosystem compared to Google Analytics
Not ideal for complex conversion funnel tracking

Use Cases

Best for privacy-conscious bloggers tracking page views and referral sources

Best for EU-based businesses needing GDPR-compliant analytics without cookie consent banners

Best for developers wanting a lightweight, no-nonsense analytics script on their sites

Best for small businesses seeking simple traffic insights without data complexity

Key Features

6 features

No cookies or trackers

GDPR/CCPA compliant

Goal tracking

Event tracking

Twitter referral tracking

Data export

AI Features

1 AI features

AI-powered traffic insights

SaasHunter Score

7.4/10

“Pick Simple Analytics when your team prioritizes a straightforward, privacy-first approach to web analytics and has a moderate budget.”

Ease of Use

8.0

Features

7.0

Pricing

8.0

Support

7.0

Integrations

7.0

Best For

Startups 8Small Business 8Agencies 7Freelancers 7Enterprise 6

Integrations

WordPressNext.jsGatsbyHugoZapierSlackNetlifyVue.js

Web Analytics Privacy Focused Gdpr Compliant

Frequently Asked Questions

What is Simple Analytics?

Simple Analytics is a privacy-friendly website analytics tool that tracks essential visitor metrics without using cookies or collecting personal data. It offers a clean alternative to traditional analytics platforms while ensuring full compliance with privacy laws.

How much does Simple Analytics cost?

Simple Analytics offers plans starting at around $9 per month for up to 100,000 page views, with higher-tier plans for larger websites. They offer a 14-day free trial but do not have a permanent free plan.

What are the main features of Simple Analytics?

Key features include real-time visitor dashboards, referrer tracking, top pages, device and browser breakdowns, goal tracking, and data export. It also provides a lightweight tracking script, automated email reports, and a public dashboard option.

Who should use Simple Analytics?

It's ideal for bloggers, small businesses, startups, and developers who value visitor privacy and want straightforward analytics without the complexity of enterprise tools. It's especially suited for organizations operating under strict privacy regulations like GDPR.

Is there a free plan for Simple Analytics?

Simple Analytics does not offer a permanent free plan, but it does provide a 14-day free trial so users can evaluate the platform before committing to a paid subscription.