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Constant Contact vs MailerLite

A detailed comparison to help you choose the right tool for your needs.

Constant Contact logo

Constant Contact

Marketing

Try Constant Contact
VS
MailerLite logo

MailerLite

Marketing

Try MailerLite

A
About Constant Contact

Constant Contact is an email marketing platform that has been around since the late 1990s, primarily serving small businesses, nonprofits, and solopreneurs. It provides a drag-and-drop email editor with hundreds of templates, contact list management, marketing automation, and basic reporting. The platform has expanded over the years to include social media posting, landing pages, SMS marketing, and event management tools. It's known for being approachable for non-technical users, though more advanced marketers may find its automation and segmentation capabilities somewhat limited compared to competitors like Mailchimp or ActiveCampaign.

B
About MailerLite

MailerLite is an email marketing platform that provides tools for building email campaigns, automating workflows, creating landing pages, and managing subscribers. It's designed primarily for small businesses, freelancers, and creators who need a straightforward yet capable email marketing tool without the complexity or cost of enterprise solutions. What sets it apart is its clean, intuitive interface and a generous free plan that makes it accessible to beginners. The platform also includes a website builder, pop-up forms, and basic e-commerce features, making it more than just an email tool.

Pricing Comparison

Tool
Constant Contact
MailerLite
Price
From $20/mo
Free — From $10/mo
Category
Marketing
Marketing
Rating
3.8 (50)
4.1 (20)
Free Plan
No
Yes
Integrations
8+ apps
8+ apps
Founded
1995
2010

Feature Comparison

Feature
Constant Contact
MailerLite
Email list segmentation and targeting
Automated email campaign scheduling
Customizable email templates library
Real-time tracking of email performance
Social media integration for campaigns
Event management and registration tools
Drag-and-drop email editor
Automated email campaigns
Subscriber segmentation tools
A/B testing for emails
Landing page builder
Analytics dashboard for performance tracking

Choose Constant Contact

Constant Contact is a powerful email marketing tool designed for small businesses.

Try Constant Contact Free

Read full review

Choose MailerLite

MailerLite is an intuitive email marketing tool designed for small businesses and entrepreneurs.

Try MailerLite Free

Read full review

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Score Comparison

Ease of Use
8.0
8.0
Features
7.0
7.0
Pricing
7.0
9.0
Support
8.0
7.0
Integrations
7.0
8.0
Overall
7.4
7.8
Constant ContactMailerLite

Our Verdict

Constant Contact

Pick Constant Contact when your small business requires a reliable email marketing tool with essential features at an affordable price.

Better support
MailerLiteWinner

Small businesses wanting an easy-to-use email marketing tool starting at $10/mo with great pricing.

More affordable
More integrations

Constant Contact vs MailerLite: The Bottom Line

Both Constant Contact and MailerLite are strong marketing tools, but they serve different needs. MailerLite has a higher user rating (4.1 vs 3.8). On pricing, MailerLite is more affordable starting at $0/mo.

Still unsure? Check the full reviews for Constant Contact and MailerLite, explore Constant Contact alternatives, or use our AI search to describe exactly what you need.

Frequently Asked Questions

Is Constant Contact or MailerLite better?

It depends on your needs. Constant Contact (3.8★) is from $20/mo, while MailerLite (4.1★) is free to start. MailerLite has a higher user rating.

Can I switch from Constant Contact to MailerLite?

Yes. Most SaaS tools offer data export features. Check if MailerLite has a migration guide or import tool specifically for Constant Contact users. Many offer onboarding assistance for switchers.

Which is cheaper, Constant Contact or MailerLite?

MailerLite starts at $0/mo, which is cheaper than Constant Contact at $20/mo. MailerLite also offers a free plan.

What are the main differences between Constant Contact and MailerLite?

Constant Contact focuses on email list segmentation and targeting and automated email campaign scheduling, while MailerLite emphasizes drag-and-drop email editor and automated email campaigns. Both are in the Marketing category but serve slightly different use cases.