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Zoho CRM vs Close

A detailed comparison to help you choose the right tool for your needs.

Zoho CRM logo

Zoho CRM

Sales

Try Zoho CRM
VS
Close logo

Close

Sales

Try Close

A
About Zoho CRM

Zoho CRM is a cloud-based customer relationship management platform that helps businesses manage their sales pipeline, marketing campaigns, and customer support from a single interface. It serves everyone from freelancers and small businesses to large enterprises, offering flexible pricing tiers to match different needs. The platform stands out for its deep integration with the broader Zoho ecosystem of 45+ business apps, its strong automation engine called Blueprint, and its AI assistant Zia that provides sales predictions and recommendations. Compared to competitors like Salesforce, Zoho CRM is generally more affordable while still offering robust customization and multichannel communication features including email, phone, social media, and live chat.

B
About Close

Close is a sales CRM built specifically for small to mid-sized sales teams that want calling, email, and SMS built directly into their workflow without juggling multiple tools. It combines lead management, pipeline tracking, and multi-channel communication in a single platform, making it particularly popular with startups and inside sales teams. What sets Close apart is its built-in power dialer and email sequences, which eliminate the need for separate outreach tools. The interface is fast and focused on reducing data entry so reps spend more time selling. It's opinionated software designed for teams that prioritize speed and high-volume outreach over enterprise-level customization.

Pricing Comparison

Tool
Zoho CRM
Close
Price
Free — From $14/user/mo
From $29/user/mo
Category
Sales
Sales
Rating
4.1 (48)
3.6 (36)
Free Plan
Yes
No
Integrations
8+ apps
8+ apps
Founded
2005
2013

Feature Comparison

Feature
Zoho CRM
Close
Lead and contact management
Sales automation workflows
Email integration with tracking
Customizable sales pipelines
Analytics and reporting dashboards
Mobile app for on-the-go access
Built-in calling and SMS capabilities
Email tracking and automation
Pipeline management with visual dashboards
Lead scoring based on engagement
Task automation for follow-ups
Customizable reporting and analytics

Choose Zoho CRM

Zoho CRM streamlines your sales processes and enhances customer relationships.

Try Zoho CRM Free

Read full review

Choose Close

Close is a powerful sales communication tool designed to boost productivity.

Try Close Free

Read full review

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Score Comparison

Ease of Use
7.0
7.0
Features
8.0
8.0
Pricing
8.0
7.0
Support
7.0
8.0
Integrations
8.0
8.0
Overall
7.6
7.6
Zoho CRMClose

Our Verdict

Zoho CRMWinner

Choose Zoho CRM if you're a small to medium-sized business seeking robust features at an affordable price of $14/user/mo.

More affordable
Close

Your sales team needs a productivity-boosting communication tool, willing to invest from $29/user/mo.

Better support

Zoho CRM vs Close: The Bottom Line

Both Zoho CRM and Close are strong sales tools, but they serve different needs. Zoho CRM has a higher user rating (4.1 vs 3.6). On pricing, Zoho CRM is more affordable starting at $0/mo.

Still unsure? Check the full reviews for Zoho CRM and Close, explore Zoho CRM alternatives, or use our AI search to describe exactly what you need.

Frequently Asked Questions

Is Zoho CRM or Close better?

It depends on your needs. Zoho CRM (4.1★) is free to start, while Close (3.6★) is from $29/mo. Zoho CRM has a higher user rating.

Can I switch from Zoho CRM to Close?

Yes. Most SaaS tools offer data export features. Check if Close has a migration guide or import tool specifically for Zoho CRM users. Many offer onboarding assistance for switchers.

Which is cheaper, Zoho CRM or Close?

Zoho CRM starts at $0/mo, which is cheaper than Close at $29/mo. Zoho CRM also offers a free plan.

What are the main differences between Zoho CRM and Close?

Zoho CRM focuses on lead and contact management and sales automation workflows, while Close emphasizes built-in calling and sms capabilities and email tracking and automation. Both are in the Sales category but serve slightly different use cases.