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Kayako vs Gladly

A detailed comparison to help you choose the right tool for your needs.

Kayako logo

Kayako

Customer Support

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VS
Gladly logo

Gladly

Customer Support

Try Gladly

A
About Kayako

Kayako is a customer support platform that unifies conversations from email, live chat, social media, and other channels into a single shared inbox. It's built for small to mid-sized businesses and growing support teams that need to track and manage customer interactions without losing context. Kayako stands out with its customer journey visualization, which gives agents a timeline of every interaction and activity a customer has had. The platform aims to deliver more personal support by giving teams full visibility into customer history across all touchpoints.

B
About Gladly

Gladly is a customer support platform that takes a people-centered approach, organizing all interactions around the customer rather than individual tickets. It unifies communication across voice, email, chat, SMS, and social media into a single continuous conversation thread, giving agents full context without requiring customers to repeat themselves. The platform is designed primarily for mid-market and enterprise B2C brands, particularly in retail, e-commerce, and hospitality. What sets Gladly apart is its natively built omnichannel architecture — it's not bolted together from acquisitions — which results in a more seamless agent and customer experience.

Pricing Comparison

Tool
Kayako
Gladly
Price
From $15/user/mo
Custom pricing
Category
Customer Support
Customer Support
Rating
3.9 (15)
3.8 (11)
Free Plan
No
Yes
Integrations
8+ apps
8+ apps
Founded
2001
2014

Feature Comparison

Feature
Kayako
Gladly
Multi-channel support ticketing system
Real-time chat with customers
Customer satisfaction surveys
Automated response suggestions
Knowledge base for self-service
Collaboration tools for support teams
Unified customer communication channels
Real-time customer interaction tracking
Personalized customer profiles and history
Collaborative team inbox for support
Automated response suggestions for agents

Choose Kayako

Kayako is a customer support tool that streamlines communication and improves customer satisfaction.

Try Kayako Free

Read full review

Choose Gladly

Gladly is a customer support software designed to enhance customer relationships through personalized service.

Try Gladly Free

Read full review

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Score Comparison

Ease of Use
7.0
7.0
Features
8.0
8.0
Pricing
7.0
5.0
Support
8.0
7.0
Integrations
8.0
8.0
Overall
7.6
7.0
KayakoGladly

Our Verdict

KayakoWinner

Your support team needs to improve customer satisfaction through streamlined communication at a lower cost.

More affordable
Better support
Gladly

Your team prioritizes personalized customer relationships and has a flexible budget for custom pricing.

Kayako vs Gladly: The Bottom Line

Both Kayako and Gladly are strong customer support tools, but they serve different needs. Kayako has a higher user rating (3.9 vs 3.8). On pricing, Gladly is more affordable starting at $0/mo.

Still unsure? Check the full reviews for Kayako and Gladly, explore Kayako alternatives, or use our AI search to describe exactly what you need.

Frequently Asked Questions

Is Kayako or Gladly better?

It depends on your needs. Kayako (3.9★) is from $15/mo, while Gladly (3.8★) is free to start. Kayako has a higher user rating.

Can I switch from Kayako to Gladly?

Yes. Most SaaS tools offer data export features. Check if Gladly has a migration guide or import tool specifically for Kayako users. Many offer onboarding assistance for switchers.

Which is cheaper, Kayako or Gladly?

Gladly starts at $0/mo, which is cheaper than Kayako at $15/mo. Gladly also offers a free plan.

What are the main differences between Kayako and Gladly?

Kayako focuses on multi-channel support ticketing system and real-time chat with customers, while Gladly emphasizes unified customer communication channels and real-time customer interaction tracking. Both are in the Customer Support category but serve slightly different use cases.