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Gladly

Customer Support
3.8(11 ratings)

Gladly is a customer support software designed to enhance customer relationships through personalized service.

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About Gladly

Best for B2C brands delivering personalized omnichannel customer support.

Gladly is a customer support platform that takes a people-centered approach, organizing all interactions around the customer rather than individual tickets. It unifies communication across voice, email, chat, SMS, and social media into a single continuous conversation thread, giving agents full context without requiring customers to repeat themselves. The platform is designed primarily for mid-market and enterprise B2C brands, particularly in retail, e-commerce, and hospitality. What sets Gladly apart is its natively built omnichannel architecture — it's not bolted together from acquisitions — which results in a more seamless agent and customer experience.

Pros

  • People-centered model replaces traditional ticket-based systems
  • Natively built omnichannel support in single platform
  • Complete customer conversation history across all channels
  • Intuitive agent interface reduces training time significantly
  • Strong self-service and automation capabilities built in

Cons

  • Premium pricing makes it costly for smaller businesses
  • Limited customization compared to more flexible platforms
  • Primarily suited for B2C, less ideal for B2B
  • Smaller integration ecosystem than legacy competitors

Use Cases

Best for retail brands managing high-volume customer inquiries across multiple channels
Best for e-commerce companies wanting personalized support with full purchase history context
Best for hospitality businesses needing seamless voice, chat, and messaging support
Best for customer-centric brands looking to replace legacy ticketing systems

Key Features

5 features
Unified customer communication channels
Real-time customer interaction tracking
Personalized customer profiles and history
Collaborative team inbox for support
Automated response suggestions for agents

Your team prioritizes personalized customer relationships and has a flexible budget for custom pricing.

Ease of Use
7.0
Features
8.0
Pricing
5.0
Support
7.0
Integrations
8.0

Best For

Enterprise 9Agencies 8Small Business 7Startups 6Freelancers 5

Integrations

ShopifySalesforceKlaviyoMagentoZendesk (migration)SlackBigCommerceThankful AI

Frequently Asked Questions

What is Gladly?

Gladly is a customer support platform that organizes all support interactions around the customer rather than tickets, unifying voice, email, chat, SMS, and social media into a single lifelong conversation. It's designed to help B2C brands deliver more personal and efficient customer service.

How much does Gladly cost?

Gladly offers a Hero plan starting around $180 per agent per month and a Super Hero plan at approximately $210 per agent per month, both billed annually. There is typically a minimum seat requirement, making it more suitable for mid-size to enterprise teams.

What are the main features of Gladly?

Key features include a unified customer timeline across all channels, natively built voice and messaging support, AI-powered self-service (Gladly Sidekick), task management, customer recognition, and detailed reporting. It also offers built-in IVR, knowledge base, and agent collaboration tools.

Who should use Gladly?

Gladly is best suited for mid-market and enterprise B2C companies, especially in retail, e-commerce, travel, and hospitality, that handle significant support volume and want to deliver personalized experiences. It's ideal for teams looking to move beyond traditional ticket-based support.

Is there a free plan for Gladly?

No, Gladly does not offer a free plan or a free trial publicly. Interested companies typically need to request a demo and work with the sales team to get started.

Quick Info

Pricing

Custom pricing

Website

gladly.com

Features

5 key features

Founded

2014

Integrations

8+ apps

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3.8

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