Skip to main content
HomeCompareHubSpot Marketing Hub vs Brevo

HubSpot Marketing Hub vs Brevo

A detailed comparison to help you choose the right tool for your needs.

HubSpot Marketing Hub logo

HubSpot Marketing Hub

Marketing

Try HubSpot Marketing Hub
VS
Brevo logo

Brevo

Marketing

Try Brevo

A
About HubSpot Marketing Hub

HubSpot Marketing Hub is an all-in-one inbound marketing platform that brings together email marketing, landing pages, social media management, SEO tools, ad tracking, and marketing automation under a single roof. It's built around HubSpot's native CRM, giving marketing teams full visibility into the customer journey from first touch to closed deal. The platform is particularly well-suited for small to mid-sized businesses that want to consolidate their marketing stack and adopt an inbound methodology. Its drag-and-drop tools and extensive educational resources make it accessible to teams without deep technical expertise, though larger organizations may find some features less flexible than best-of-breed alternatives.

B
About Brevo

Brevo (formerly Sendinblue) is an all-in-one marketing platform that combines email marketing, SMS campaigns, WhatsApp messaging, marketing automation, and CRM into a single tool. It's designed primarily for small to medium-sized businesses that want an affordable alternative to platforms like Mailchimp or HubSpot without sacrificing core functionality. The platform stands out with its generous free tier and pay-by-email-volume pricing model, which can be significantly cheaper for businesses with large contact lists but moderate sending needs. It also includes transactional email services, landing page builders, and basic sales pipeline management.

Pricing Comparison

Tool
HubSpot Marketing Hub
Brevo
Price
Free / From $20/mo
Free — From $15/mo
Category
Marketing
Marketing
Rating
4.0 (10)
4.2 (120)
Free Plan
No
Yes
Integrations
8+ apps
8+ apps
Founded
2006
2012

Feature Comparison

Feature
HubSpot Marketing Hub
Brevo
Email marketing
Marketing automation
Landing pages & forms
Social media management
SEO tools
Ad tracking & management
Blog & content management
AI content assistant
Lead scoring
CRM integration
Email campaign automation tools
SMS marketing capabilities
CRM integration for customer insights
Landing page creation and optimization
Segmentation for targeted messaging
A/B testing for campaign performance
Analytics dashboard for real-time metrics

Choose HubSpot Marketing Hub

All-in-one inbound marketing automation platform

Try HubSpot Marketing Hub Free

Read full review

Choose Brevo

Brevo is an all-in-one marketing platform designed to enhance your customer engagement.

Try Brevo Free

Read full review

Not sure which to pick?

Get a personalized recommendation in 10 seconds.

Score Comparison

Ease of Use
8.0
8.0
Features
9.0
9.0
Pricing
8.0
8.0
Support
9.0
7.0
Integrations
9.0
8.0
Overall
8.6
8.0
HubSpot Marketing HubBrevo

Our Verdict

HubSpot Marketing HubWinner

Choose HubSpot Marketing Hub if you want an all-in-one solution for inbound marketing on a tight budget.

Better support
More integrations
Brevo

Your marketing team seeks an all-in-one platform for enhancing customer engagement without breaking the bank.

HubSpot Marketing Hub vs Brevo: The Bottom Line

Both HubSpot Marketing Hub and Brevo are strong marketing tools, but they serve different needs. Brevo has a higher user rating (4.2 vs 4.0).

Still unsure? Check the full reviews for HubSpot Marketing Hub and Brevo, explore HubSpot Marketing Hub alternatives, or use our AI search to describe exactly what you need.

Frequently Asked Questions

Is HubSpot Marketing Hub or Brevo better?

It depends on your needs. HubSpot Marketing Hub (4.0★) is from $null/mo, while Brevo (4.2★) is free to start. Brevo has a higher user rating.

Can I switch from HubSpot Marketing Hub to Brevo?

Yes. Most SaaS tools offer data export features. Check if Brevo has a migration guide or import tool specifically for HubSpot Marketing Hub users. Many offer onboarding assistance for switchers.

Which is cheaper, HubSpot Marketing Hub or Brevo?

Check the pricing pages of both HubSpot Marketing Hub and Brevo for the most up-to-date pricing information.

What are the main differences between HubSpot Marketing Hub and Brevo?

HubSpot Marketing Hub focuses on email marketing and marketing automation, while Brevo emphasizes email campaign automation tools and sms marketing capabilities. Both are in the Marketing category but serve slightly different use cases.