Skip to main content
HomeCompareFullStory vs Hotjar Surveys

FullStory vs Hotjar Surveys

A detailed comparison to help you choose the right tool for your needs.

FullStory logo

FullStory

Analytics

Try FullStory
VS
Hotjar Surveys logo

Hotjar Surveys

Analytics

Try Hotjar Surveys

A
About FullStory

FullStory is a digital experience intelligence platform that captures every user interaction on your website or app, allowing teams to replay sessions, analyze behavior patterns, and identify friction points. It goes beyond traditional analytics by automatically indexing every click, scroll, and page transition without requiring manual event tagging, which it calls 'autocapture.' Product managers, UX designers, engineers, and marketers use it to understand why users behave the way they do — not just what they did. Its DX Data Engine and search capabilities let you quickly find relevant sessions and quantify the impact of bugs or UX issues. It's a powerful tool, though its pricing can be a barrier for smaller teams.

B
About Hotjar Surveys

Hotjar Surveys is a user feedback collection tool that lets teams deploy on-site and external surveys to understand how visitors and customers experience their product or website. It's part of the broader Hotjar platform, which also includes heatmaps, session recordings, and feedback widgets, making it easy to combine qualitative and quantitative insights in one place. The survey builder is straightforward and doesn't require technical skills, offering various question types, targeting rules, and basic analysis. It's primarily used by product managers, UX designers, and marketers who want quick, contextual feedback without setting up a dedicated research tool.

Pricing Comparison

Tool
FullStory
Hotjar Surveys
Price
Custom pricing
Free — From $39/mo
Category
Analytics
Analytics
Rating
4.0 (14)
3.6 (11)
Free Plan
No
Yes
Integrations
8+ apps
7+ apps
Founded
2014
2014

Feature Comparison

Feature
FullStory
Hotjar Surveys
Session replay for user interactions
Heatmaps for user engagement analysis
Conversion funnel tracking
Error tracking and reporting
User segmentation for targeted insights
Customizable survey templates
Targeted survey distribution options
Real-time response analytics
User feedback segmentation
Integration with other Hotjar tools

Choose FullStory

FullStory is a digital experience analytics tool that captures user interactions.

Try FullStory Free

Read full review

Choose Hotjar Surveys

Hotjar Surveys lets you collect valuable feedback from users with customizable surveys.

Try Hotjar Surveys Free

Read full review

Not sure which to pick?

Get a personalized recommendation in 10 seconds.

Score Comparison

Ease of Use
7.0
8.0
Features
9.0
7.0
Pricing
5.0
7.0
Support
8.0
6.0
Integrations
9.0
8.0
Overall
7.6
7.2
FullStoryHotjar Surveys

Our Verdict

FullStoryWinner

You need deep insights into user interactions for a digital experience-focused project.

More features
Better support
More integrations
Hotjar Surveys

Pick Hotjar Surveys when collecting user feedback is crucial for your analytics-driven small team.

Easier to get started
More affordable

FullStory vs Hotjar Surveys: The Bottom Line

Both FullStory and Hotjar Surveys are strong analytics tools, but they serve different needs. FullStory has a higher user rating (4.0 vs 3.6). On pricing, Hotjar Surveys is more affordable starting at $0/mo.

Still unsure? Check the full reviews for FullStory and Hotjar Surveys, explore FullStory alternatives, or use our AI search to describe exactly what you need.

Frequently Asked Questions

Is FullStory or Hotjar Surveys better?

It depends on your needs. FullStory (4.0★) is from $100/mo, while Hotjar Surveys (3.6★) is free to start. FullStory has a higher user rating.

Can I switch from FullStory to Hotjar Surveys?

Yes. Most SaaS tools offer data export features. Check if Hotjar Surveys has a migration guide or import tool specifically for FullStory users. Many offer onboarding assistance for switchers.

Which is cheaper, FullStory or Hotjar Surveys?

Hotjar Surveys starts at $0/mo, which is cheaper than FullStory at $100/mo. Hotjar Surveys also offers a free plan.

What are the main differences between FullStory and Hotjar Surveys?

FullStory focuses on session replay for user interactions and heatmaps for user engagement analysis, while Hotjar Surveys emphasizes customizable survey templates and targeted survey distribution options. Both are in the Analytics category but serve slightly different use cases.