Copper vs Insightly
A detailed comparison to help you choose the right tool for your needs.
AAbout Copper
Copper is a CRM platform built natively for Google Workspace, allowing sales teams to manage contacts, deals, and pipelines without leaving Gmail, Calendar, or Drive. It automatically captures and organizes customer data from Google apps, reducing manual data entry significantly. The tool is designed for small to mid-sized businesses that are already deeply embedded in the Google ecosystem. Its interface mirrors the look and feel of Google products, which makes adoption easier for teams already comfortable with those tools. While it's not the most feature-rich CRM on the market, its tight Google integration is genuinely unmatched by competitors.
BAbout Insightly
Insightly is a CRM and project management platform designed primarily for small to mid-sized businesses looking to manage their sales pipelines, customer relationships, and post-sale project delivery in one place. It combines contact management, opportunity tracking, and workflow automation with built-in project management tools, which sets it apart from many standalone CRMs. The platform integrates well with popular business tools and offers customizable dashboards for reporting. It's a solid choice for teams that want CRM and project tracking without juggling multiple platforms, though larger enterprises may find its feature depth limited compared to heavyweights like Salesforce.
Pricing Comparison
Feature Comparison
Choose Insightly
Insightly is a powerful CRM and project management tool designed for small to medium-sized businesses.
Try Insightly FreeNot sure which to pick?
Get a personalized recommendation in 10 seconds.
Score Comparison
Our Verdict
Your team relies heavily on Google Workspace and needs a seamless CRM integration starting at $25/user/mo.
Small to medium businesses that require both CRM and project management capabilities in one tool.
Copper vs Insightly: The Bottom Line
Both Copper and Insightly are strong sales tools, but they serve different needs. Copper has a higher user rating (4.4 vs 3.6). On pricing, Copper is more affordable starting at $25/mo.
Still unsure? Check the full reviews for Copper and Insightly, explore Copper alternatives, or use our AI search to describe exactly what you need.
Frequently Asked Questions
Is Copper or Insightly better?
It depends on your needs. Copper (4.4★) is from $25/mo, while Insightly (3.6★) is from $29/mo. Copper has a higher user rating.
Can I switch from Copper to Insightly?
Yes. Most SaaS tools offer data export features. Check if Insightly has a migration guide or import tool specifically for Copper users. Many offer onboarding assistance for switchers.
Which is cheaper, Copper or Insightly?
Copper starts at $25/mo, which is cheaper than Insightly at $29/mo.
What are the main differences between Copper and Insightly?
Copper focuses on deep integration with google workspace and email tracking and management, while Insightly emphasizes customizable sales pipeline management and project tracking with task assignments. Both are in the Sales category but serve slightly different use cases.