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Constant Contact vs HubSpot Marketing Hub

A detailed comparison to help you choose the right tool for your needs.

Constant Contact logo

Constant Contact

Marketing

Try Constant Contact
VS
HubSpot Marketing Hub logo

HubSpot Marketing Hub

Marketing

Try HubSpot Marketing Hub

A
About Constant Contact

Constant Contact is an email marketing platform that has been around since the late 1990s, primarily serving small businesses, nonprofits, and solopreneurs. It provides a drag-and-drop email editor with hundreds of templates, contact list management, marketing automation, and basic reporting. The platform has expanded over the years to include social media posting, landing pages, SMS marketing, and event management tools. It's known for being approachable for non-technical users, though more advanced marketers may find its automation and segmentation capabilities somewhat limited compared to competitors like Mailchimp or ActiveCampaign.

B
About HubSpot Marketing Hub

HubSpot Marketing Hub is an all-in-one inbound marketing platform that brings together email marketing, landing pages, social media management, SEO tools, ad tracking, and marketing automation under a single roof. It's built around HubSpot's native CRM, giving marketing teams full visibility into the customer journey from first touch to closed deal. The platform is particularly well-suited for small to mid-sized businesses that want to consolidate their marketing stack and adopt an inbound methodology. Its drag-and-drop tools and extensive educational resources make it accessible to teams without deep technical expertise, though larger organizations may find some features less flexible than best-of-breed alternatives.

Pricing Comparison

Tool
Constant Contact
HubSpot Marketing Hub
Price
From $20/mo
Free / From $20/mo
Category
Marketing
Marketing
Rating
3.8 (50)
4.0 (10)
Free Plan
No
No
Integrations
8+ apps
8+ apps
Founded
1995
2006

Feature Comparison

Feature
Constant Contact
HubSpot Marketing Hub
Email list segmentation and targeting
Automated email campaign scheduling
Customizable email templates library
Real-time tracking of email performance
Social media integration for campaigns
Event management and registration tools
Email marketing
Marketing automation
Landing pages & forms
Social media management
SEO tools
Ad tracking & management
Blog & content management
AI content assistant
Lead scoring
CRM integration

Choose Constant Contact

Constant Contact is a powerful email marketing tool designed for small businesses.

Try Constant Contact Free

Read full review

Choose HubSpot Marketing Hub

All-in-one inbound marketing automation platform

Try HubSpot Marketing Hub Free

Read full review

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Score Comparison

Ease of Use
8.0
8.0
Features
7.0
9.0
Pricing
7.0
8.0
Support
8.0
9.0
Integrations
7.0
9.0
Overall
7.4
8.6
Constant ContactHubSpot Marketing Hub

Our Verdict

Constant Contact

Pick Constant Contact when your small business requires a reliable email marketing tool with essential features at an affordable price.

HubSpot Marketing HubWinner

Choose HubSpot Marketing Hub if you want an all-in-one solution for inbound marketing on a tight budget.

More affordable
More features
Better support

Constant Contact vs HubSpot Marketing Hub: The Bottom Line

Both Constant Contact and HubSpot Marketing Hub are strong marketing tools, but they serve different needs. HubSpot Marketing Hub has a higher user rating (4.0 vs 3.8).

Still unsure? Check the full reviews for Constant Contact and HubSpot Marketing Hub, explore Constant Contact alternatives, or use our AI search to describe exactly what you need.

Frequently Asked Questions

Is Constant Contact or HubSpot Marketing Hub better?

It depends on your needs. Constant Contact (3.8★) is from $20/mo, while HubSpot Marketing Hub (4.0★) is from $null/mo. HubSpot Marketing Hub has a higher user rating.

Can I switch from Constant Contact to HubSpot Marketing Hub?

Yes. Most SaaS tools offer data export features. Check if HubSpot Marketing Hub has a migration guide or import tool specifically for Constant Contact users. Many offer onboarding assistance for switchers.

Which is cheaper, Constant Contact or HubSpot Marketing Hub?

Check the pricing pages of both Constant Contact and HubSpot Marketing Hub for the most up-to-date pricing information.

What are the main differences between Constant Contact and HubSpot Marketing Hub?

Constant Contact focuses on email list segmentation and targeting and automated email campaign scheduling, while HubSpot Marketing Hub emphasizes email marketing and marketing automation. Both are in the Marketing category but serve slightly different use cases.