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Apollo.io vs Clearbit

A detailed comparison to help you choose the right tool for your needs.

Apollo.io logo

Apollo.io

Sales

Try Apollo.io
VS
Clearbit logo

Clearbit

Sales

Try Clearbit

A
About Apollo.io

Apollo.io is a sales intelligence and engagement platform that provides access to a massive B2B database of over 270 million contacts and 60 million companies. It combines prospecting, data enrichment, email sequencing, and analytics into a single platform, reducing the need for multiple separate tools. The platform is widely used by SDRs, account executives, and growth teams who need to build targeted lead lists and automate multi-channel outreach. Its built-in email verification and intent data help teams prioritize the right prospects at the right time. Apollo has gained popularity particularly among startups and mid-market companies for offering enterprise-level features at a more accessible price point.

B
About Clearbit

Clearbit is a data enrichment platform that provides real-time intelligence on companies and contacts, helping sales and marketing teams build more complete pictures of their prospects. It pulls from a vast database of public and proprietary sources to automatically fill in missing details like company size, industry, technology stack, and job titles. Now part of HubSpot (acquired in 2023), Clearbit is primarily used by B2B companies looking to improve lead scoring, personalize outreach, and prioritize accounts. Its API-first approach makes it flexible for developers, while its native integrations make it accessible to non-technical users as well.

Pricing Comparison

Tool
Apollo.io
Clearbit
Price
Free — From $49/user/mo
Custom pricing
Category
Sales
Sales
Rating
3.8 (47)
3.8 (23)
Free Plan
No
No
Integrations
8+ apps
8+ apps
Founded
2015
2014

Feature Comparison

Feature
Apollo.io
Clearbit
Advanced lead generation tools
Real-time email tracking
Integrated CRM functionality
Automated outreach sequences
Data enrichment for contacts
Customizable sales workflows
Real-time lead enrichment
API for data integration
Company and contact search
Intent data for lead scoring
Customizable data segmentation

Choose Apollo.io

Sales intelligence and engagement platform.

Try Apollo.io Free

Read full review

Choose Clearbit

Clearbit is a powerful sales tool that enhances lead generation and data enrichment.

Try Clearbit Free

Read full review

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Score Comparison

Ease of Use
7.0
7.0
Features
8.0
9.0
Pricing
7.0
5.0
Support
6.0
8.0
Integrations
8.0
9.0
Overall
7.2
7.6
Apollo.ioClearbit

Our Verdict

Apollo.io

Your sales team needs a free or low-cost solution for sales intelligence and engagement.

More affordable
ClearbitWinner

Advanced lead generation and data enrichment if your sales team requires high-quality data at custom pricing.

More features
Better support
More integrations

Apollo.io vs Clearbit: The Bottom Line

Both Apollo.io and Clearbit are strong sales tools, but they serve different needs. Both have similar user ratings (3.8). On pricing, Apollo.io is more affordable starting at $49/mo.

Still unsure? Check the full reviews for Apollo.io and Clearbit, explore Apollo.io alternatives, or use our AI search to describe exactly what you need.

Frequently Asked Questions

Is Apollo.io or Clearbit better?

It depends on your needs. Apollo.io (3.8★) is from $49/mo, while Clearbit (3.8★) is from $100/mo. Clearbit has a higher user rating.

Can I switch from Apollo.io to Clearbit?

Yes. Most SaaS tools offer data export features. Check if Clearbit has a migration guide or import tool specifically for Apollo.io users. Many offer onboarding assistance for switchers.

Which is cheaper, Apollo.io or Clearbit?

Apollo.io starts at $49/mo, which is cheaper than Clearbit at $100/mo.

What are the main differences between Apollo.io and Clearbit?

Apollo.io focuses on advanced lead generation tools and real-time email tracking, while Clearbit emphasizes real-time lead enrichment and api for data integration. Both are in the Sales category but serve slightly different use cases.