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Proofpoint vs KnowBe4

A detailed comparison to help you choose the right tool for your needs.

Proofpoint logo

Proofpoint

Cybersecurity

Try Proofpoint
VS
KnowBe4 logo

KnowBe4

Cybersecurity

Try KnowBe4

A
About Proofpoint

Proofpoint is a cybersecurity platform focused on people-centric security, primarily protecting organizations from email-based threats like phishing, business email compromise (BEC), and ransomware. It combines advanced threat detection, email security, data loss prevention, and security awareness training into an integrated platform. The company serves mid-size to enterprise organizations across industries including finance, healthcare, and government. What sets Proofpoint apart is its deep focus on the human element of security — understanding that most breaches start with someone clicking the wrong link or sharing credentials. It's widely regarded as one of the leading email security solutions in the market.

B
About KnowBe4

KnowBe4 is a security awareness training platform that helps organizations reduce their vulnerability to social engineering attacks by educating employees. It offers a massive library of training content, simulated phishing campaigns, and detailed analytics to measure how well staff can identify threats. The platform is used by organizations of all sizes, from small businesses to large enterprises, across virtually every industry. What sets it apart is the sheer scale of its content library — thousands of training modules, videos, games, and templates — largely driven by the involvement of well-known hacker Kevin Mitnick as its former chief hacking officer. It's become one of the most widely adopted security awareness platforms globally.

Pricing Comparison

Tool
Proofpoint
KnowBe4
Price
Custom pricing
Custom pricing
Category
Cybersecurity
Cybersecurity
Rating
3.9 (11)
3.8 (23)
Free Plan
No
No
Integrations
8+ apps
8+ apps
Founded
2002
2010

Feature Comparison

Feature
Proofpoint
KnowBe4
Email threat detection and response
Data loss prevention policies
Advanced phishing protection
Threat intelligence and analytics
Cloud security for SaaS applications
Interactive security awareness training modules
Simulated phishing attack campaigns
Phishing security test results tracking
Customizable training content options
Automated user risk assessments

Choose Proofpoint

Proofpoint protects organizations from advanced threats and data loss with comprehensive cybersecurity solutions.

Try Proofpoint Free

Read full review

Choose KnowBe4

KnowBe4 offers security awareness training and simulated phishing attacks to reduce human risk.

Try KnowBe4 Free

Read full review

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Score Comparison

Ease of Use
6.0
7.0
Features
9.0
9.0
Pricing
5.0
5.0
Support
8.0
8.0
Integrations
8.0
8.0
Overall
7.2
7.4
ProofpointKnowBe4

Our Verdict

Proofpoint

Your large organization needs advanced protection against sophisticated threats and data loss.

KnowBe4Winner

Your team values proactive training to reduce human risk through simulated phishing attacks.

Easier to get started

Proofpoint vs KnowBe4: The Bottom Line

Both Proofpoint and KnowBe4 are strong cybersecurity tools, but they serve different needs. Proofpoint has a higher user rating (3.9 vs 3.8). On pricing, KnowBe4 is more affordable starting at $100/mo.

Still unsure? Check the full reviews for Proofpoint and KnowBe4, explore Proofpoint alternatives, or use our AI search to describe exactly what you need.

Frequently Asked Questions

Is Proofpoint or KnowBe4 better?

It depends on your needs. Proofpoint (3.9★) is from $200/mo, while KnowBe4 (3.8★) is from $100/mo. Proofpoint has a higher user rating.

Can I switch from Proofpoint to KnowBe4?

Yes. Most SaaS tools offer data export features. Check if KnowBe4 has a migration guide or import tool specifically for Proofpoint users. Many offer onboarding assistance for switchers.

Which is cheaper, Proofpoint or KnowBe4?

KnowBe4 starts at $100/mo, which is cheaper than Proofpoint at $200/mo.

What are the main differences between Proofpoint and KnowBe4?

Proofpoint focuses on email threat detection and response and data loss prevention policies, while KnowBe4 emphasizes interactive security awareness training modules and simulated phishing attack campaigns. Both are in the Cybersecurity category but serve slightly different use cases.