Mailchimp vs Mailjet
A detailed comparison to help you choose the right tool for your needs.
AAbout Mailchimp
Mailchimp is an all-in-one marketing platform that started as an email marketing tool and has evolved into a broader suite covering email campaigns, landing pages, social media posting, and basic CRM functionality. It's widely used by small to mid-sized businesses, freelancers, and e-commerce stores that need an accessible way to manage customer communications without a dedicated marketing team. Its drag-and-drop email builder, pre-built templates, and audience segmentation tools make it easy to get started quickly. Now owned by Intuit, Mailchimp remains one of the most recognizable names in email marketing, though its pricing has become less competitive as the platform has grown.
BAbout Mailjet
Mailjet is an email service provider that combines transactional and marketing email capabilities into a single platform. It serves both marketers who need to create and send campaigns and developers who require reliable email delivery via API. Its real-time collaboration feature for email design sets it apart, allowing teams to work on templates simultaneously, similar to Google Docs. Owned by Sinch (formerly Mailgun), it's a solid choice for businesses that need both bulk marketing emails and transactional messages like receipts and password resets without juggling multiple tools.
Pricing Comparison
Feature Comparison
Choose Mailjet
Mailjet is an email marketing tool that helps businesses create, send, and track email campaigns.
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Score Comparison
Our Verdict
You're a growing business focused on budget-friendly email marketing and automation.
Your business prioritizes affordable email campaigns starting at $15/mo with tracking features.
Mailchimp vs Mailjet: The Bottom Line
Both Mailchimp and Mailjet are strong marketing tools, but they serve different needs. Mailchimp has a higher user rating (4.9 vs 3.9).
Still unsure? Check the full reviews for Mailchimp and Mailjet, explore Mailchimp alternatives, or use our AI search to describe exactly what you need.
Frequently Asked Questions
Is Mailchimp or Mailjet better?
It depends on your needs. Mailchimp (4.9★) is free to start, while Mailjet (3.9★) is free to start. Mailchimp has a higher user rating.
Can I switch from Mailchimp to Mailjet?
Yes. Most SaaS tools offer data export features. Check if Mailjet has a migration guide or import tool specifically for Mailchimp users. Many offer onboarding assistance for switchers.
Which is cheaper, Mailchimp or Mailjet?
Both Mailchimp and Mailjet start at $0/mo.
What are the main differences between Mailchimp and Mailjet?
Mailchimp focuses on automated email campaign workflows and audience segmentation and targeting, while Mailjet emphasizes drag-and-drop email builder and real-time email performance tracking. Both are in the Marketing category but serve slightly different use cases.