Skip to main content
HomeCompareApollo.io vs Warmly

Apollo.io vs Warmly

A detailed comparison to help you choose the right tool for your needs.

Apollo.io logo

Apollo.io

Sales

Try Apollo.io
VS
Warmly logo

Warmly

Sales

Try Warmly

A
About Apollo.io

Apollo.io is a sales intelligence and engagement platform that provides access to a massive B2B database of over 270 million contacts and 60 million companies. It combines prospecting, data enrichment, email sequencing, and analytics into a single platform, reducing the need for multiple separate tools. The platform is widely used by SDRs, account executives, and growth teams who need to build targeted lead lists and automate multi-channel outreach. Its built-in email verification and intent data help teams prioritize the right prospects at the right time. Apollo has gained popularity particularly among startups and mid-market companies for offering enterprise-level features at a more accessible price point.

B
About Warmly

Warmly is a signal-based revenue platform that identifies anonymous visitors on your website, enriches them with firmographic and intent data, and helps sales teams engage prospects at the right moment. It combines website de-anonymization with buying intent signals from multiple sources to surface accounts that are actively in-market. The platform includes AI-powered chat and automated outreach orchestration, making it particularly useful for B2B sales teams looking to convert existing website traffic into pipeline without relying solely on form fills. It's designed for SMBs and mid-market companies that want enterprise-grade intent data and visitor identification without the complexity of stitching together multiple point solutions.

Pricing Comparison

Tool
Apollo.io
Warmly
Price
Free — From $49/user/mo
Free / From $700/mo
Category
Sales
Sales
Rating
3.8 (47)
4.3 (43)
Free Plan
No
No
Integrations
8+ apps
8+ apps
Founded
2015
2020

Feature Comparison

Feature
Apollo.io
Warmly
Advanced lead generation tools
Real-time email tracking
Integrated CRM functionality
Automated outreach sequences
Data enrichment for contacts
Customizable sales workflows
Website visitor de-anonymization
Buying intent signals
AI chat & outreach
Orchestration workflows
Slack/email alerts
CRM enrichment
LinkedIn integration
ICP scoring
Meeting scheduling
Revenue analytics

Choose Apollo.io

Sales intelligence and engagement platform.

Try Apollo.io Free

Read full review

Choose Warmly

AI signal-based selling platform for website visitor conversion

Try Warmly Free

Read full review

Not sure which to pick?

Get a personalized recommendation in 10 seconds.

Score Comparison

Ease of Use
7.0
7.0
Features
8.0
8.0
Pricing
7.0
6.0
Support
6.0
7.0
Integrations
8.0
8.0
Overall
7.2
7.2
Apollo.ioWarmly

Our Verdict

Apollo.ioWinner

Your sales team needs a free or low-cost solution for sales intelligence and engagement.

More affordable
Warmly

AI-driven website visitor conversion if your enterprise can invest significantly in advanced sales signals.

Better support

Apollo.io vs Warmly: The Bottom Line

Both Apollo.io and Warmly are strong sales tools, but they serve different needs. Warmly has a higher user rating (4.3 vs 3.8).

Still unsure? Check the full reviews for Apollo.io and Warmly, explore Apollo.io alternatives, or use our AI search to describe exactly what you need.

Frequently Asked Questions

Is Apollo.io or Warmly better?

It depends on your needs. Apollo.io (3.8★) is from $49/mo, while Warmly (4.3★) is from $null/mo. Warmly has a higher user rating.

Can I switch from Apollo.io to Warmly?

Yes. Most SaaS tools offer data export features. Check if Warmly has a migration guide or import tool specifically for Apollo.io users. Many offer onboarding assistance for switchers.

Which is cheaper, Apollo.io or Warmly?

Check the pricing pages of both Apollo.io and Warmly for the most up-to-date pricing information.

What are the main differences between Apollo.io and Warmly?

Apollo.io focuses on advanced lead generation tools and real-time email tracking, while Warmly emphasizes website visitor de-anonymization and buying intent signals. Both are in the Sales category but serve slightly different use cases.